from Lorraine Nelson: A Biography in Post-it Notes

Direct mail has been used to sell everything from retirement home acreage and livestock to religious salvation and office supplies. Sears, Roebuck and Co., under the direction of Julius Rosenwald, maybe the greatest innovator in the business, used direct mail to sell tractors, large home appliances, and—between 1908 and 1940—over one hundred thousand catalog homes, shipped from the Chicago center by train boxcar. So pervasive was the influence of the Sears catalog that many historians agree it and the Bible were the two books most responsible for shaping America during the early twentieth century.

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Trivia is quite literally the crossroads (from the Latin tri—meaning three—and via—meaning road). At the outskirts of ancient Rome, booths were set up where roads crossed. Travelers could pick up information concerning destinations: trade customs, available goods, currency exchange.

My daily commute took me fifteen minutes southwest on I-15, toward the Oquirrh Mountains and the squat steel-framed depository that houses DDS. My "office" was a cubicle the size of a bathroom stall, its walls peppered with Post-it Notes left by the previous tenant, an obviously dyspeptic former employee. On one yellow scrap fastened to the cabinet above the computer screen he’d scrawled the cryptic note—perhaps a memo to himself: Kill Loraine Nelson.
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"Travel" is a specialized mutation of travail, which originally meant suffering or painful effort. "Commute," on the other hand, comes from the Latin commuta—from com, meaning altogether, and mutare, meaning mutate.

I travel. Language commutes.

 

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